Wisconsin’s Madison Region


Opportunity Driven by Purposeful Innovation

We are a region defined by innovation. A place where technological advancements transform the world’s products and processes. Where game-changing research & development leads to new discoveries. And where industries set new standards for the global marketplace.  

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Data Dashboard

Data Dashboard

View facts and figures about the Madison Region economy.

Global Industry Leader

Advanced Manufacturing

A legacy of advanced production using forward-thinking technology

Agriculture, Food & Beverage

Unparalleled capacity to grow, process, package and distribute food products

Life Science

A breeding ground for life science ingenuity and discovery

Information Technology

A growing hub for high-tech companies and entrepreneurial talent


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The Future of the Madison Region’s Infamous Beltline

The beltline carries more people than any other roadway combination in Dane County and its traffic volume has increased more than 10 times since its initial construction in 1956. Read More


For the Record: Paul Jadin, President of MadREP, Madison Region Economic Partnership

President of MadREP, Paul Jadin. talks about what the Madison Region Economic Partnership has been doing and the most comprehensive strategy the region has ever pursued, called “Advance Now Strategy” which aims to take advantage of and grow economic opportunities in the eight county region. Read More


Madison Region Ranks #2 for Millennial Magnets, Economic Growth Potential (Mid-Sized MSAs) in Business Facilities’ 2019 Metro Rankings Report

Madison MSA named #2 metro for Millennial talent attraction and economic growth potential (mid-sized MSAs); #7 for manufacturing leaders (mid-sized MSAs) in Business Facilities' 2019 Metro Rankings Report Read More


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Anatomy of a build: Exact, Findorff and Potter Lawson Partnership Topic at Tech Council luncheon

Get an insider’s view of the planning technology and resources that went into construction of the recently opened Exact Sciences clinical laboratory by attending the... Read More