Wisconsin’s Madison Region


Opportunity Driven by Purposeful Innovation

We are a region defined by innovation. A place where technological advancements transform the world’s products and processes. Where game-changing research & development leads to new discoveries. And where industries set new standards for the global marketplace.  

Business Tools

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Site Selection

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Moving or expanding? Find the building or site that fits your needs.

Data Dashboard

Data Dashboard

View facts and figures about the Madison Region economy.

Global Industry Leader

Advanced Manufacturing

A legacy of advanced production using forward-thinking technology

Agriculture, Food & Beverage

Unparalleled capacity to grow, process, package and distribute food products

Life Science

A breeding ground for life science ingenuity and discovery

Information Technology

A growing hub for high-tech companies and entrepreneurial talent


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32% of WI Businesses Surveyed Felt They Would Likely Survive Beyond Ten Months Under Current Conditions

Madison WI – Most businesses responding to the second statewide COVID-19 Wisconsin Business Impact survey anticipate the effects of the COVID-19 pandemic to continue through... Read More


Helping Minority-Owned Micro-Businesses Weather the Storm

To help ethnic minority-owned micro-businesses cope with the economic impact of COVID-19, the Ethnic Minority Emergency Grant Initiative is being launched with a total of $2 million to be made available to 1,000 Wisconsin micro-businesses. Read More


MadREP & Regional Partners Relaunch Statewide COVID-19 Business Impact Survey

The Madison Region Economic Partnership (MadREP) continues its partnership with the Wisconsin Economic Development Corporation (WEDC),Wisconsin’s eight other regional economic development organizations (EDOs) and UW-Oshkosh to create and distribute a data collection tool to businesses in the Region who are experiencing economic hardship due to the COVID-19 pandemic. The second observation period of a statewide survey, measuring the economic impact of the COVID-19 pandemic on Wisconsin businesses, is underway. The survey is open – for both past participants and new participants – until May 16. Read More


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CEO Leadership Series Webinar

Join state business and health leaders for the latest medical updates insights into how companies are adapting their operations to the COVID-19 pandemic and how... Read More


Urban League Unity Picnic

The Annual Unity Picnic is a family friendly event with food music dance face painting and more The event is held on the grounds of... Read More


2020 Madison Region Economic Development & Diversity Summit

Save the Date Through our unparalleled partnership Madison Region Economic Partnership (MadREP) and the Urban League of Greater Madison (ULGM) will host a joint event for... Read More